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Services built for post-install mobile growth.

RAVN helps mobile-first companies improve customer engagement, retention, and monetization through lifecycle strategy, messaging systems, and AI transformation work that is actually practical for operating teams.

RAVN services

What makes RAVN different

Most agencies talk about getting more users. RAVN is built around a more specific promise: helping every acquired user become more valuable. Instead of competing on media buying, RAVN focuses on the post-install layer where onboarding, retention, messaging, monetization, and customer engagement have the biggest compounding effect.

That positioning is supported by deep mobile messaging expertise across SMS, MMS, RCS, WhatsApp, push, and lifecycle orchestration, plus product leadership across Salesforce, Oracle, Emarsys, data.ai, and ActiveCampaign.

Lifecycle Assessment

A focused two-week engagement designed to diagnose where growth is being lost after install. Typical deliverables include funnel review, retention analysis, lifecycle messaging audit, and competitive benchmark work. Best for teams that need clarity before making larger strategy or platform investments.

Typical starting point: $7,500.

Lifecycle Growth Strategy

A structured roadmap for teams that need a sharper post-install growth plan. Engagements typically cover customer journey design, KPI framework, segmentation strategy, channel orchestration plan, and prioritization of the highest-LTV opportunities across push, SMS, email, in-app, and other customer touchpoints.

Typical range: $15,000 to $25,000.

Fractional Head of Lifecycle

Ongoing strategic support for leadership teams that want experienced help without immediately hiring a full-time executive. This work can include executive advisory, team coaching, vendor selection, quarterly roadmap planning, and lifecycle operating rhythm development.

Typical range: $5,000 to $12,000 per month.

Lifecycle Optimization Retainer

A recurring engagement focused on measurable improvement across journey performance, testing strategy, KPI reviews, and monthly optimization recommendations. Best for teams that already have tools in place but want a stronger system for improving retention and monetization over time.

Typical range: $5,000 to $15,000 per month.

AI Lifecycle Transformation

Support for teams exploring how AI can improve lifecycle marketing and customer engagement in real operational terms. Deliverables can include AI readiness assessment, AI agent implementation strategy, governance framework, workflow redesign, and practical recommendations around personalization, experimentation, and content operations.

Typical range: $15,000 to $50,000+.

Ideal customer profile

RAVN is especially well suited to mobile-first consumer apps, including subscription businesses in fitness, health, meditation, productivity, and language learning, along with mobile commerce brands and gaming businesses. These teams usually already invest meaningfully in growth and need stronger post-install performance across conversion, retention, churn, monetization, and lifetime value.

Founder proof points

RAVN’s perspective is grounded in real operator work: building Salesforce Mobile Studio into a major business, launching GroupConnect and LINE integration, leading the first U.S. RCS campaign with Subway, doubling SMS revenue at ActiveCampaign, launching WhatsApp capabilities, and leading AI product and workflow initiatives across messaging and customer engagement.